What if you could plan and launch your coaching business in just 8 weeks?

Introducing...

Career Coach Catapult

Inside the Career Coach Catapult program, you'll get everything you need to launch your career coaching business in 8 weeks.
Create more income and impact while using your wisdom and empathy to help people thrive.
arrow_drop_down_circle
Divider Text

  Step into career coaching with the groundbreaking Career  Coach Catapult method from Liz Ryan, the world’s leading career advisor followed by millions across the globe.

Learn to coach using Liz’s proven approach that empowers job seekers around the world to get the jobs they deserve.

Create income for yourself and have lasting, positive impact on your clients, their families and your community.  

settings
Enroll now
Join today and save $300 - doors close soon!

 
  Tell me if this sounds like you:  

arrow_drop_down_circle
Divider Text

    You want a flexible and rewarding side business, retirement job or full-time income as a coach.

You're drawn to career coaching because you're a good listener and people come to you for advice.

You need to use more of your gifts and talents than you're currently able to, and you want to get paid for them.

You wish there was an easy-to-follow, down to earth way to plan and launch your business, start working with clients and start getting paid.​​​​​​​    

​​​​​​​Good news! 🎉

  I help people with those same problems every single day.  

 
 Imagine... 

   
  •  There was a way to plan and launch your career coaching business in only 8 weeks.

  • You could use your experience, wisdom and empathy to help people find their paths - and earn money doing it.

  • You could grow your credibility, visibility, confidence and income while doing good in your community.

  • You could create a solid revenue stream from your home, on your schedule, 100% online.
​​​​​​​
  • You could build a business that can scale up or down to suit your life. 

   

 
 All of that's possible inside... 

settings
I'm ready!
Join today and save $300 - doors close soon!

 
 Who is this right for? 

 
    You have more to give    

   
    You're comfortable in your full-time career but want to add a side business that lets you give back to your community, earn an income and use the wisdom, experience and empathy you've cultivated over the years    

   

 
    An exit ramp    

   
  As you're planning your retirement, you're looking for a scalable (up or down) coaching business that suits your lifestyle, keeps you active and engaged, and gives you a supplemental income ​​​​​​​  

   

 
   Corporate escapee   

   
  You're looking to evolve past the corporate or institutional world, and to create the perfect landing spot where you can grow your business and take on more clients when you like, and scale back the business when you're busy with other projects in your professional life or personal life​​​​​​​  

   

 
 Basically, this is for you if... 

 You've thought about becoming an independent career coach.

You'd like to start career coaching and getting paid for it, but you don't know how to make it happen.

You've helped friends and family members with career issues, but you're not sure how to turn your casual coaching into a business.

You're a great problem-solver but you don't have specific career coach training you can rest on to help your clients get the jobs they deserve.

You want an easy, straightforward system to become a qualified, confident career coach and launch your business in 8 weeks. 

 
  Hi, I'm Liz!  

arrow_drop_down_circle
Divider Text
  I'm a career coach and CEO who works with people who want to launch and grow their own career coaching businesses, to create income for themselves and have positive impact on people's lives.

I was an HR person for a thousand years, but when I left the corporate world I needed a business I could run with five little kids at home.

Now I'm the world's most widely-read career advisor with three million followers.

I'm passionate about helping people build their coaching businesses, either on the side or full-time.​​​​​​​
  

 
  Why I created this:  

arrow_drop_down_circle
Divider Text
  I created this because I wanted to bottle up everything I’ve learned — building my own coaching business from the ground up, and walking alongside brilliant, inspired people as they built theirs.

I’ve seen what happens when someone steps into their power — when they stop playing small and realize they can earn real income while making a real difference in people’s lives.

I made this to cut through the noise and the nonsense — so you don’t waste months (or years!) trying to figure it all out alone.

Most of all, I created this because your empathy, your life experience, your work scars, your insight — they’re not just valuable. They’re the whole magic.

And you deserve to use them, boldly and unapologetically, in a business that feeds your soul and lights the way for others.
  

 
 What Our Coaches Say About the Journey: 

 
 "The best career move I've ever made" 

 
 "Better than programs 3x the price!" 

 
 Business launched ✓ 

 
 "Helped me realize the untapped potential within me" 

 
  What's inside Career Coach Catapult
  

arrow_drop_down_circle
Divider Text

 
  Module One: Spark  

  In Module One, you’ll step into the mindset for coaching, understand your Power Sources to get fueled up for your coaching journey, learn what career coaching is and isn’t and identify the elements that will make you a successful coach.

You’ll identify your dream coaching client and learn the principles that define the coaching relationship.

Finally, you’ll capture your past coaching experiences and other assets in the Career Coach Assets Inventory exercise, to remind yourself how well-equipped for coaching you are!
  

 
  Module Two: Shape​  

  In Module Two, you'll answer the question, "What will my business look like?" We'll cover the coaching landscape and how career, life and executive coaching intersect. You'll learn how to set your fees and how individual and group coaching work.

Then, you'll design your coaching business using the Career Coach Catapult Design Matrix and learn the Border Collie Approach, a simple and powerful model to structure coaching sessions.

Finally, you'll use the Career Coach Catapult Naming Wizard to name your business. Hurrah for you!
  

 
  Module Three: Shift​  

  Module Three teaches you the Main Character Method - the groundbreaking job search and career Methodology & Mindset transforming the career landscape.

You'll learn what doesn't work in traditional career coaching, and how to empower your clients as you coach them to career success.

You'll learn my exclusive techniques, including Human-Voiced Resumes, Pain Letters, Dragon-Slaying Stories, the Splash Branding Process, Dream Job Entrance Ramp and Foolproof Interviewing - and how to help your clients use them to overcome career obstacles.

You'll feel your power growing! You are a coach now.
  

 
  Module Four: Systems​  

  In Module 4 you'll set up the back-end systems for your business, from your business bank account to protecting your intellectual property.

You'll make decisions about tech and payment-processing tools and choose one or two social media platforms to focus your marketing efforts on.

You'll also construct your client coaching agreement and get access to tools you and your clients can use to keep getting stronger and moving forward.

Now you have the infrastructure in place to start working with clients.

Your business is becoming more real every day!
  

 
  Module Five: Soar​  

  In Module 5 your business will launch or expand!

You'll use the Make It Real Launch Planner to strategize your official launch and the Inside-Out Marketing Model to create your marketing plan.

You'll learn how to use the Welcome Pathway Protocol that will take people from curiosity about coaching to becoming paying clients, getting onboarded and coaching with you and how to find two practice clients to grow your confidence (and secure testimonials) as the final step before your launch.

You'll finish Module Five by implementing your marketing plan, announcing your launch and celebrating your incredible achievement.

Let's keep the momentum going, Coach!
  

Join today! Doors are closing soon.

settings
I'm ready!

There's more! You'll also get...​

   The Catapult Community, our members-only group where you'll get feedback and encouragement from Liz and your fellow members.​​​​​​​   
   The Main Character Method, Liz Ryan's world-famous proprietary job search Methodology & Mindset that has helped thousands get the jobs they deserve!   
   Career Coach Catapult Roadmap, the step-by-step path that takes you from never having coached before to becoming fully qualified, confident and equipped to coach clients and get paid.   
   Find & Book Clients User Guide, a powerful manual all about how to sell your coaching services and sign up new clients - even if you've never sold anything before.   
   Career Coach Catapult Design Matrix, to design your coaching business and choose your coaching offerings, pricing and more.   
   Cruising Altitude Technique, the easy system you'll use to help your clients pick the best career direction for their job search - a critical step!   
   Foolproof Interviewing, our groundbreaking interview technique that grabs and keeps interviewers' attention and gets job offers.   
   Pain Letter Protocol - the modern way to get interviews without going through HR or applying for jobs online.   
   Dragon-Slaying Story Blueprint, a simple tool to showcase your expertise through short, powerful stories about times when you made a difference!   

When you join Career Coach Catapult, you’ll also get access to The WOW! Marketing Message Template Collection –
​​​​​​​

A powerful library of 60 social media posts you can customize to suit your business and post on social media to sign up clients – without spending hours coming up with ideas!

  

A total value of $15,350

Get started today for just $1497
$1197​!

settings
I'm ready!


​​​​​​​Got questions? I've got answers!

 Is there support during the course? 

Yes! You’ll have lifetime access to our private Facebook group — a smart, supportive community of fellow coaches, plus Liz and the Human Workplace team.

It’s your go-to spot for advice, inspiration, feedback, and connection anytime you need it.

  
arrow_drop_down_circle
Divider Text

 I don't have a degree or a fancy career background - is that a problem?​​​​​​​ 

NOPE. Not having a traditional background isn’t a drawback - it’s an asset.

Your lived experience and ability to connect are what make a great coach. We’ll show you how to use your unique path as a superpower.

  
arrow_drop_down_circle
Divider Text

 How will I get clients? 

We’ll show you how to market your business and enroll clients — step by step.

You’ll learn how to talk about your services in a way that feels natural and aligned with your values.

We’ll help you choose the right marketing channels, connect with your network, attract pro bono clients to start, and confidently guide enrollment conversations that turn curious prospects into happy paying clients.

  
arrow_drop_down_circle
Divider Text

 I've never coached before - can I still participate? 

YES!

You don’t need prior coaching experience to succeed in this program.

If you’re people-focused and excited to help others grow, you already have the raw ingredients.

We’ll teach you the rest.

  
arrow_drop_down_circle
Divider Text

 What if I've never had a business before? 

No problem — most of our students haven’t! That’s exactly why the course is designed to walk you through everything step by step.

  
arrow_drop_down_circle
Divider Text

 Will you teach me how to price, market and sell my coaching services?​​​​​​​ 

Yes, of course! This is a business-building program, not just a coaching curriculum. We’ll cover pricing, packaging, marketing, selling, and even how to enroll your first paying clients with confidence.

  
arrow_drop_down_circle
Divider Text

 How will I know how to coach my clients? Is the coaching curriculum included?​​​​​​​ 

Absolutely. You’ll learn to coach using the Main Character Method™ — my proven, human-centered approach to career reinvention and empowered job search. This is the same framework I’ve taught to hundreds of successful coaches — and now it’s yours.

  
arrow_drop_down_circle
Divider Text

 What is the structure of the course?​​​​​​​ 

The Career Coach Catapult is a self-paced course packed with video lessons, downloadable tools, step-by-step exercises, and real-world assignments to help you launch and grow your coaching business. You’ll also join our private Facebook community — a warm, energized space where you can get support and advice from your fellow coaches, from me (Liz!), and from the incredible Human Workplace team.

  
arrow_drop_down_circle
Divider Text

 How long will I have access to the course materials?​​​​​​​ 

Forever! Once you’re in, you’re in for life. You can revisit the videos, downloads, exercises, and tools any time you need a refresher or a boost. No expiration date, no pressure.

  
arrow_drop_down_circle
Divider Text

  Money Back Guarantee  

If the Career Coach Catapult program truly does not help you create and launch your coaching business, simply email us within 14 days of purchase, and we will issue you a full refund.

After those 14 days, you're stuck with us!

(Though I think you'll see that's a very good thing. 😉)

  

   If you've read this far...   

arrow_drop_down_circle
Divider Text

You have two options:

Spend a lot of time and energy trying to figure it out on your own...

Or, follow a proven roadmap to build your coaching business so you can have the freedom, flexibility, income and control over your life and career that you deserve.

  
Choose an option below to get started today

Pay in full

A one time payment of
$1450

$1197

A total value of $15,350​

Pay monthly

6 monthly payments of
​​​​​​​5 monthly payments of

$297

A total value of $15,350​
[bot_catcher]